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Janice Rojas

~ Brand Enthusiast. Marketing Guru. Aspiring Author.

Janice Rojas

Category Archives: Blog Posts

Overcoming a Pandemic & Giving Back

17 Wednesday Mar 2021

Posted by janicerojas in Blog Posts, Experience, Life Experience

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I know that I haven’t written on here in a while. There’s been a lot going on with the world. Since I wrote on here last, I travelled to Europe, got married, my first niece was born, and I even got a new job with BlueCross BlueShield of North Carolina as Communications Advisor. I have loved every minute of it! Due to the COVID-19 pandemic, there’s been a lot of changes. I am now working from home full-time and I cook more often. I also haven’t been able to interact with my coworkers since starting this new position. We met once in December 2020 at a Blue Cross retail parking lot and waved at each other. It’s crazy how that’s all we could do at the moment. We did share some laughs and talked from afar, we even tried to do a socially-distant selfie.

This pandemic has become the ordinary, it has taken over our lives and we have moved forward through it. I haven’t seen my friends or family as much as I’d like, but we have found creative ways to “hang out” with each other by doing Zoom calls over wine and checking on each other on weekends and doing lunch together.

Writing and reading books has helped me to cope, just like it has with everything in my life. I have written short stories during this time and have also finally tried a lot of recipes from my cookbook. I’ve worked on my health by purchasing a treadmill and walking on it as much as I can during the week.

I have realized that during these tough times, it’s important to really listen to our peers, provide support, and be a good friend to people in our lives, now more than ever. Most importantly, giving back to the community and searching ways that we can come together by supporting charities around us and organizations that may need our help. There are so many organizations that need help, you can find some here.

So what’s next for me? Well, I am always looking for ways and opportunities to grow as a person. I am starting yoga and also finished editing my novel, so I am looking to publish this in the summertime, or so I hope! (I am my biggest critic, so fingers crossed). I am also looking to do a certification in digital marketing in Spring 2022 with UNC Chapel Hill, which I am super excited about since communications is my passion!

What are you doing to cope during this difficult time?

Below are a few pictures from the past years of moments that made my heart happy. I hope that I get to do more of these things after the pandemic. Some of these pictures include me and my parents, my baby niece mentioned above, and when I travelled to Amsterdam.

  • Me and my parents
  • When my niece was born
  • When I met Jill Biden
  • Me in Amsterdam

Professional Growth

11 Friday Nov 2016

Posted by janicerojas in Blog Posts, Experience

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This past year has been a whirlwind! I continue my exciting journey with Carolina Small Business Development Fund, formerly The Support Center.

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Photo credit: Alisha Raquel Photography

Every day I wake up with a burning passion to do what I do. There are days my fingers hurt from all the typing I do at work and I sometimes start seeing blurry from being on the computer too long, but nothing compares to the feeling of satisfaction I get every day. When I get home from work, I know I did something good. I know I learned something new.

The thing that makes my organization so great is the people. My relationship with my supervisor is unique. We are the dream team. She is the perfect leader and mentor anyone could ever have and I truly learn from her. Our team is diverse, with people of different backgrounds that bring new ideas to the table. I am lucky to work with our passionate President/CEO and coach who always encourages us to “stretch” and think critically. Every day is a challenge. Every day is different. Every day I stretch and grow.

I am proud to work for an organization that truly cares about the well-being of the state’s economy. Small businesses are the economic engines of our economy, so our goal is to help small businesses succeed. To support them and help them to achieve their dreams. Our mission is to foster economic development in the state of North Carolina.

A few things have happened since I wrote on here:

  • I was promoted to Director of Marketing and Communications.
  • I implemented a successful marketing plan.
  • I was part of the re-branding process from The Support Center to our new name: Carolina Small Business Development Fund.

I have grown professionally. I always told myself I would work for an organization that meant a lot to me, where I would feel that I was actually making a difference.

I feel that here. I have learned way more than I could ever list out in this blog post. I am grateful for the privilege to learn something different every day and to work alongside great people as I continue to grow in my career.

I am thankful for my family and for their encouragement to get an education and follow my dreams. I do this for them and for my grandparents. I do this for my Latino/Hispanic community.

As I continue to grow, I seek to find opportunities to grow in my career by keeping myself updated with the digital marketing trend.

A lot of people spend their lifetime looking and searching for their passion. I tell them to be patient. It will come, and once it does, you’ll never let it go.

How It All Started

05 Tuesday May 2015

Posted by janicerojas in Blog Posts, Experience, Life Experience, My Experience with Non-Profits, Non-Profits, Post

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It all started when I was 18 years old. It was my first encounter with Winston-Salem Industries for the Blind (IFB). Winston-Salem Industries for the Blind is a nonprofit organization whose vision is to provide employment, training, and services to people who are blind or visually impaired.

My dad, who has been working there for ten years as Director of Operations, encouraged me to be part of this program before I went to college.

So I did.

I became part of a Summer Enrichment program which was meant to provide educational experience filled with trips to museums and activities for 10 to 20 children who were visually impaired or blind. I was a mentor to one of them, imgreshis name was Jacob, an 8-year-old funny and vibrant kid who was fully blind.

We became the best of friends. We sat in the bus together and held hands as we walked through forests and lakes that we visited. I remember being scared of the lake and Jacob would always hold my hand firmly and guide me.

Funny because I was supposed to be guiding him.

You’d think I would have an impact on Jacob’s life but he had an impact on mine. He touched my heart and left a feeling of giving.

He made me want to work for a nonprofit organization, for a cause. I knew I was meant to do this. So when I went to college, I aspired to intern and work for a nonprofit. I worked for Special Olympics then for The Kay Yow Cancer Fund.

I find that people excel where their passions are, and this is where my passion is. My passion is in working for a cause where my efforts, sweat, and work will go into helping people. Every day there will be little silly mindless tasks that I will have to do like printing hundreds of papers/ads, or stuffing envelopes, but I know I will be doing it for someone. I will be doing it for a cause, for the community.

This is my story and this is who I am. I went into the field of communications and public relations because I want to have contact both internally and externally with my coworkers and the community so that we may work in a group to accomplish a goal.

Jacob left a feeling in my heart so that I may continue to help others through my skills with my heart and passion in hand.

– JMRA

My Professional Journey Continues

04 Monday May 2015

Posted by janicerojas in Blog Posts, Internships, Non-Profits, The Real World

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I realized I haven’t blogged here in a while but that’s only because I’ve been having a lot of fun interning for Pace Communications Inc., in Greensboro, N.C.

I started my internship with Pace in January 2015 as Editorial Digital intern for the multicultural team. I have learned a lot about CMS and literally everything I have to know about WordPress. 

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I dedicated most of my time doing the following:

  • Uploading articles onto CMS
  • Creating asides
  • Updating article database
  • Assuring quality of the work before publishing
  • I have also gotten the opportunity to do some writing in both English and Spanish (Being Bilingual comes in handy)

I had the opportunity to work with an agency that does incredible and creative work. From content marketing to really connecting with the client and understanding their needs. This was my first time working in an agency environment. I didn’t realize how much I loved fast-paced work until I started working for Pace.

Unfortunately, my time with Pace has come to an end and I have accepted an offer to work full-time with The Support Center, a nonprofit/ CDFI insititution (Raleigh, N.C.), with a wonderful cause to foster economic development by providing small business loans to the underserved community. I will be working as their Communications and Marketing Associate.

I am very excited for this new journey, especially because I will continue to make a difference in my job by working for a nonprofit organization.

My life has changed in a heartbeat, but I call this living and excelling in the professional world.

– JMRA

And Then You Novel – Publishing & Synopsis

11 Wednesday Mar 2015

Posted by janicerojas in Blog Posts, Novels, Post, Publishing, Writing

≈ 1 Comment

Tags

And Then You, Book, Novel, Publishing, Synopsis

Title: And Then You |  Setting: New York City | Genre: Young Adult/ Fiction

Read first chapter here: And Then You – Chapter One

Intro Summary of And Then You:

Helena has everything. After landing a job with one of the most successful magazines in New York City, Helena has everything going for her.  She might even get promoted. That is, until Parker, the boy she’d fallen in love years ago comes back into her life and she’s forced to revisit her past. Would Helena make the right choice between her past and her present?  And how would Helena react after finding out what really happened to Parker after their last encounter? Watch as two people revisit their past and learn about the true meaning of friendship, love, regret but most of all, loss.

And Then You is the novel I have chosen to publish from the short list of novels that I have written. I completed this novel the summer of 2013. I spent all summer writing this novel and was inspired to write about two fictional characters who have challenged my writing and become a big part of me.

In my writing, I like to challenge myself and write about characters and situations that I have never gone through. This novel has been a challenge because I have had to think outside the box and write from a guy’s perspective, which requires a lot of analyzing and psychology.

And Then You is written in two different perspectives: Helena and Parker, where the reader gets to see what each of these characters are thinking as the chapters go.

This story is about Helena and Parker and the development of their friendship throughout the years.

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When Helena and Parker graduate high school, they both get admitted into very prestigious schools. Helena gets accepted into NYU and UPenn, and Parker into UPenn.

Given that Helena is in love with Parker, she decides not to attend NYU and instead decides to go to UPenn with him – she also decides to finally tell him how she feels about him after all those years of frienship. But when she finds out that Parker is dating her archenemy and high school bully, Vanessa, everything changes.

Heartbroken and humiliated, Helena decides to leave for NYU where she makes a life for herself and gets a job with a big-time fashion magazine.

When she leaves for New York, she and Parker stop being friends and she never hears from him again. Well, not until she coincidentally runs into him in New York City. But when she runs into him, Parker reaches out to introduce himself to her. Helena realizes that something is wrong with Parker because he doesn’t recognize her.

What Helena doesn’t know is what really happened when she left for New York six years ago. Why doesn’t Parker know her anymore? What really happened to him when Helena left him? Parker is a whole different person and she’s bound to find out what changed.

– JMRA

Just a Few Tips for Seniors in College

11 Wednesday Feb 2015

Posted by janicerojas in Blog Posts, Post, The Real World

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When you graduate college and step out into the real world, you kind of get this feeling like you don’t know if you’ll succeed with the set of skills you’ve gotten either from your classes or from your internship experience.

the bestIt is very easy to feel scared to apply these skills because you’re afraid you won’t be good enough. I’ve certainly felt this way before but I have learned so much this past year and now I am willing to share a set of helpful tips and advice to those who are getting ready to take the plunge into the real world:

1) Get an internship or part-time position that in-part, applies to your career. You have no idea how helpful it is to have a base of knowledge of what you’re studying. And hey, it looks wonderful on your resume.

2) Travel. Don’t give up searching for jobs but I’d also like to encourage you to travel and get out of your comfort zone. Still haven’t found the job of your dreams? Consider travelling or finding a job somewhere out of the country. If you think about it, once you land a good job, you will be there for a while and you won’t have much vacation to travel as you’d like to.

3) Research. Start looking at different organizations and companies you’d like to work with and check out their employment opportunities (Do this Spring before graduation). It’s always nice to see what kind of positions the companies are looking for and what position you would fall under.

4) Consider Graduate School/ Certifications. I remember my last year of school I was very scared to even think of grad school because my brain was fried up with knowledge and all I wanted was to start making money. Well, I definitely encourage you to look into graduate programs, especially if your major seems to be more defined by it.

5) Network. I definitely encourage you to speak to fellow alumni who are working in the field of your interest. They will have wonderful insight and advice since they’ve been out in the real world for a while. Feel free to reach out to Career Services as well, they have resources and can assist you in reaching out to your fellow alumni.

6) Enjoy your last year of college. Don’t let the stress of Senior year and finding a job right out of college get to you. You will make it. You will succeed. This is your time to make memories and take it all in because this might be last time you’re in school. This might be the last time you see some of your friends, who will eventually end up in another state or country.

Go after what you love and as cliche as it sounds, don’t give up!

– JMRA

The Dark (Draft)

11 Wednesday Dec 2013

Posted by janicerojas in Blog Posts, Novel Drafts, Writing

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I started a new piece of writing which I am titling The Dark.

As always, my writing comes from within and was inspired by a rainy and dreary day. I thought about characters and people I wanted to write about. I like to challenge myself in my writing by writing about things that I haven’t experienced.

This one’s a great example of a piece of writing that came out of nowhere.

Dark

Click here: The Dark

– JMRA

The Crow

11 Sunday Aug 2013

Posted by janicerojas in Blog Posts, Novel Drafts, Writing

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This one will probably be my darkest piece of writing inspired by Edgar Allan Poe and his poem, The Raven.  I am content with how the first draft turned out. I am not sure if I will finish this one any time soon but this is what I got so far.

Click on the link to read: The Crow

** The title is tentative**

Internship with Special Olympics NC

02 Friday Aug 2013

Posted by janicerojas in Blog Posts, Internships, My Experience with Non-Profits, Non-Profits

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This summer has been wonderful. I got the chance to start an internship with Special Olympics North Carolina (SONC) as their Events intern. And it has been oh such a life-changing experience!

I started it out in May and ever since then, my life has changed. I’ve not only gotten the chance to learn a whole new set of skills, but I have gotten to meet the most wonderful and nicest people I have ever encountered.

While interning, I got two supervisors, from which I got different tasks during the week.

  • I got to work with the logistics manager, Morgan, with whom I got to work with the logistics that went into all the events in the summer. We did everything from planning an event to making sure the venues necessary were secured.
  • I also got the chance to work with the families and volunteer director, Katie, with whom I applied my writing skills. I wrote articles, came up with new programs for the organization, updated the website, etc.

photo(6)SONC

The people at SONC are great. I only have one more week left there. It’s sad to think about it but I am now getting ready to embark in a new chapter of my life. But I am really looking forward to next week! I get to go to the SONC Leadership Conference in Raleigh.

I could go on and on about my experience with SONC. It really has changed me for the better. Just being able to make a difference through the work I do is a great feeling. I realized that working for non-profits is something that I’d definitely continue to pursue.

Today, the staff and interns all went out to breakfast together. There, I received this beautiful plaque. I feel really thankful for this wonderful experience and look forward to keep making a difference in everything I do!

– JMRA

Internship with the Kay Yow Cancer Fund

04 Saturday May 2013

Posted by janicerojas in Blog Posts, Experience, My Experience with Non-Profits, Non-Profits, Post

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Tags

Kay Yow Cancer Fund, Make a Difference, The Fund

 Interning at the Kay Yow Cancer Fund was everything and so much more than what I expected.

Interning at the Fund was an interesting and inspiring experience for me, especially because it’s such a small organization and I was the first intern they ever had.

As communications and marketing intern, I was in charge of literally doing everything. There were only four people who managed the Fund and they were: Robin Pate, Director of Community Development; Sarah Reese, Operations Coordinator; Megan Smith, Director of Marketing & Development; and last but not least, Sue Donohoe, Executive Director.

Most of the job I got assigned came from Megan. Every week she would have social media projects for me to do. I drafted tweets, Facebook statutes and came up with new ideas and Twitter hash tags to promote the Fund with.  I even got the chance to develop a social media content analysis to see how many people the Fund reached on a monthly basis.

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Other than working to improve the Fund’s social media, I was present at their events and helped them sell merchandise. The events were basketball events at NC State.

The Kay Yow Cancer Fund was started by Coach Kay Yow, a former NC State women’s basketball coach whose battle against cancer inspired many. NC State women’s basketball team still dedicates their games to the former Coach Yow and I was lucky enough to be present at the games where the Fund was of high importance to this community.

I would have to say the most entertaining part of working with the Fund was when I got to meet all the former basketball players who had known Kay Yow.

I also got a chance to see how my work inspired and touched people. All the events that we talked about and planned in our meetings during office hours, all the social media plans, were for people and families that had been affected with cancer. I was there to witness how I made a difference and that meant the world to me. I got the chance to interact with different kinds of people. I got to see how cancer affects people. I couldn’t help but think about my grandmother, who had passed away of colon cancer. I knew I was in the right place.

Other than being part of events and applying a lot of my writing skills, I also did “mindless things” as one of my supervisors, Sarah Reese, would call them. I folded hundreds and hundreds of letters and stuck them in envelopes. I sent hundreds of emails to events participants, coaches and donors. I made copies, countless copies. But I got the chance to be the community’s secondary contact and would get a lot of emails with questions. I learned to be more professional by answering people’s questions and being there to help.

But those “mindless things” taught me what work really was about. Drafting tweets and social media plans were just a set of the skills that I got to apply but folding envelopes really made me think about the goal of the Fund and the amount of people we were influencing. I was constantly reminded of the many people who were affected by cancer and that reminder made me want to do anything. If I had to fold 800 letters again, I would do it without hesitation.

On my first day at the Fund, I was asked to join the team at a staff meeting. It was five of us total and they would talk about next month’s events and each person would contribute something and then it would become the topic of conversation.

I would sit there with my pink pad, which I had bought in dedication to the Fund, and just listened. I wrote down the things they said. But then Sue Donohoe said to me “What do you think, Janice?” I was caught off guard. Not only because she had asked for my input, but because I had expected to just sit there and be invisible. I expected to just be assigned a job. It was from that day on that I felt like I was part of a team. I was part of meetings with one of their partners, NIKE, and was lucky enough to work with them and implemented their social media plan. I got the chance to work with Largemouth, their PR associates, to help implement the Fund’s PR plan.

Working with four different people who assigned me different tasks was an interesting yet crazy job. I was challenged in many different ways and sometimes there were things I didn’t know how to do. I learned to work with excel spreadsheets by creating social media content analyses. I even learned how to accurately fold letters, which, if you really think about it, takes a lot of skill. Sue would ask me to edit her letters to coaches. Megan would ask me for social media help. Robin would ask me to organize the merchandise. Sarah asked me to fold letters. They were all different jobs that I learned and grew in knowledge from.

Thanks to working with the Fund, I learned a new set of skills that I can apply in my future internships/jobs.

Thanks to the Fund, I realized that I wanted to keep making a difference and continue my goal to make a difference by working with non-profit organizations. So I applied for another internship in the summer with a non-profit in Morrisville, NC. I will be the events intern for Special Olympics North Carolina, where I will get the chance to work with children/adults with disabilities and have the chance to really make an impact in the community.

When my last day at the Fund comes in a few days, I will be sad but will always remember how great this experience was for me. I will always carry with me Coach Kay Yow’s words of wisdom.

“When life kicks you, let it kick you forward.”

Coach Kay Yow once said, “When life kicks you, let it kick you forward.” And I will always remember that. I will always carry that with me.

– JMRA

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